A Gastronomic Extravaganza: World-Renowned Chefs and Fine Wines Unite at Hong Kong Wine & Dine Festival 2025

HONG KONG, Oct. 20, 2025 (GLOBE NEWSWIRE) — This month, Hong Kong welcomes one of Asia’s most anticipated culinary events. From 23 to 26 October 2025, the Hong Kong Wine & Dine Festival will be transforming the Central Harbourfront into an epicurean festival of masterful dishes, innovative wine pairings and high–profile collaborations. Guests can look forward to the return of signature highlights, from the BEA Grand Wine Pavilion – showcasing rare wine vintages and emerging global discoveries – to the Tasting Room, where acclaimed chefs unveil exclusive limited–time creations. And you won’t want to miss Towngas Gourmet Avenue, which brings together 12 of the city’s most lauded restaurants.

Among the standout moments will be the chance to hear directly from leading voices in the industry, including celebrated chefs from both the Tasting Room and Towngas Gourmet Avenue.

Celebrated chefs showcase Cantonese fusion at the Tasting Room

For a once–in–a–lifetime culinary experience, the Tasting Room is a must. The venue's restaurant, under the theme Taste the Extraordinary: Beyond Cantonese Flavour, will bring together a star–studded lineup of chefs.

Renowned chefs join hands at the Tasting Room of the Wine & Dine Festival
(Left to right: Menex Cheung, Cheung Yat Fung, Jung Ji–sun, Jayson Tang, Andrew Wong)

London–based chef Andrew Wong, owner of A. Wong and the first Chinese restaurant outside of Asia to hold a two–Michelin stars, can’t wait to visit Hong Kong for the premier culinary event. “I’m honoured to be part of the Hong Kong Wine & Dine Festival,” he says. “I look forward to working alongside so many talented local chefs to present an unforgettable experience that brings modern Chinese flavours to life while paying homage to Cantonese traditions.”

Cheung Yat Fung, the acclaimed chef behind three–Michelin–starred Chao Shang Chao (Chaoyang), sees the festival as a platform for cultural exchange. “Hong Kong’s reputation as a gourmet capital where East meets West is perfectly embodied by the Hong Kong Wine & Dine Festival, which bring top chefs from across the world together under one roof,” he shares. “I’m excited to showcase my signature Chaozhou cuisine at the Tasting Room and collaborate with esteemed peers to craft an innovative menu that blends tradition with creativity.”

Jayson Tang of Michelin–starred Man Ho Chinese Restaurant – JW Marriott Hotel Hong Kong looks forward to showcasing the city’s culinary heritage. “As a local chef, I see the festival as a chance to share the elegance and versatility of Cantonese cuisine with a global audience.”

His fellow Hong Kong chef, Menex Cheung of China Tang echoes this sentiment, adding that the festival taps into the city’s creative spirit. “Hong Kong has always been a melting pot of culture and flavour. At the Wine & Dine Festival, I want guests to experience how that spirit of innovation and fusion defines our food scene – and why it continues to make our city so special.”

Adding a dynamic new voice is Jung Ji–sun, the rising Korean chef and “Queen of Dim Sum” from Netflix’s Culinary Class War, owner of Tian Mi Mi Restaurant in Korea. “The festival is unlike any other event in Asia,” she observes. “Joining hands with respected chefs to reinterpret Cantonese flavours is inspiring and humbling. As a Korean chef, I’m thrilled to put my own spin on these traditional dishes. Sharing them with guests at the Tasting Room will be a highlight for me, and I hope they enjoy them just as much.”

Skip the line to Hong Kong’s hottest tables at Towngas Gourmet Avenue

The action continues at Towngas Gourmet Avenue, where award–winning restaurants – usually booked out weeks in advance and recognised by the Michelin Guide and Black Pearl Restaurant Guide – will gather in one dynamic space, no reservation needed.

Michelin–starred chefs unveil signature dishes at Gourmet Avenue of the Wine and Dine Festival
(Left to right: Alvin Leung, Marc Mantovani, Adam Wong)

Alvin Leung, known as 'The Demon Chef,’ is ready to turn heads with his molecular gastronomic creations, bringing his unique flair from his two–Michelin–starred Bo Innovation, which is participating in the festival for the first time. “I couldn’t be more excited about the Wine & Dine Festival,” he says. “This festival showcases the best of what Hong Kong has to offer, and it’s a real privilege to be part of such an amazing lineup. I can’t wait to present some of my signature dishes including ‘X–treme Xiao Long Bao’, H2egg and more for the first time here. I encourage everyone to come by and experience these dishes—they’re a fun blend of tradition and innovation that I believe will surprise and delight your taste buds!”

French culinary icon Anne–Sophie Pic – whose restaurants hold 10 Michelin stars, more than any other female chef – will have her one–Michelin–star restaurant, Cristal Room by Anne–Sophie Pic, featured at this year’s Wine & Dine Festival for the first time. The restaurant will showcase signature dishes such as Chinese peas from Yunnan with caviar and flower crab seasoned with sobacha geranium. “For me, cooking is about emotion and memory,” says Pic. “Every dish is tied to personal stories – and the Hong Kong Wine & Dine Festival is a wonderful chance to share them with Hong Kong. Joining this festival allows me to connect with a vibrant culinary community and showcase the unique flavours that inspire my work. I will continue my exploration of the Asian continent, which is so dear to me, reinterpreting and incorporating ingredients through the lens of French culinary traditions.” Head chef of Cristal Room by Anne–Sophie Pic, Marc Mantovani, will be present at the event to showcase some of the best offerings from the restaurant.

Meanwhile, Adam Wong, executive chef of Hong Kong’s three–Michelin–starred Forum, returns to once again shine a spotlight on one of his most celebrated dishes and a true Hong Kong classic. “I had such a rewarding experience at Wine & Dine Festival last year,” he reflects. “It’s inspiring to see even more world–renowned talent joining this time, and I’m delighted to share our signature Braised Forum Dried Abalone once again. In addition to the abalone, we’ll be offering a variety of dishes, including limited–edition Dried Longan, Red Dates, Lotus Seed and Lily Bulb Ice Cream, Braised Oxtail, and more. These dishes represent the iconic flavors of Cantonese heritage, and I hope everyone enjoys them at the festival.”

Let the Countdown to Wine & Dine Festival 2025 Begin

The Hong Kong Wine & Dine Festival 2025 is almost here, promising an unforgettable epicurean celebration at the Central Harbourfront. From 23–26 October, immerse yourself in a world of flavour as you join renowned experts and taste exclusive premium wines alongside limited–time gourmet creations from world–class chefs. Don’t miss your chance to be part of the city’s most anticipated culinary event. Stay tuned for more exciting updates as the countdown begins!

Find out more here: https://www.discoverhongkong.com/eng/what–s–new/events/wine–dine–festival.html

Members of the media can download the photos from the following links:

Photos: https://assetlibrary.hktb.com/assetbank–hktb/action/browseItems?categoryId=2146&categoryTypeId=2&cachedCriteria=1

For media inquiries, please contact:  

Ms Holly Chan
Tel: 2807 6206
Email: [email protected] 
Ms Natalie Chan
Tel: 2807 6216
Email: [email protected] 
   

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Jack Link’s et MrBeast annoncent un partenariat mondial sans précédent

LONDRES, 14 mai 2025 (GLOBE NEWSWIRE) — Jack Link’s, l’un des leaders mondiaux des snacks à base de viande et l’une des plus grandes entreprises alimentaires privées des États–Unis, a annoncé ce jour un partenariat mondial inédit avec le créateur de contenu, l’homme d’affaires et le philanthrope le plus influent de la planète, MrBeast (Jimmy Donaldson).

Cette collaboration historique donnera naissance à une gamme intéressante d’encas co–marqués à base de viande et riches en protéines. Ce partenariat marque la toute première collaboration de MrBeast avec une société de biens de consommation vendus sous emballage pour une gamme de produits co–marqués, indiquant une convergence significative de l’expertise traditionnelle de l’industrie alimentaire et de l’influence numérique moderne.

La collaboration Jack Link’s x MrBeast donne lieu à une nouvelle gamme de collations à base de viande reprenant les saveurs de prédilection du bœuf séché, du biltong et des barres de bœuf. Pratiques et pensés pour les modes de vie actifs, ces produits mettent en valeur la marque signature de MrBeast et répondent à la demande d’encas riches en protéines pour les déjeuners scolaires, les voyages en voiture et l’apport en protéines au quotidien.

« Nous sommes très heureux de nous associer à MrBeast », a déclaré Troy Link, PDG de Jack Link’s. « L’esprit d’entreprise de Jimmy et son engagement envers ses fans correspondent parfaitement aux valeurs de Jack Link’s. Nous pensons que cette collaboration incitera une nouvelle génération de consommateurs à s’intéresser aux snacks à base de viande, dans le monde entier. »

Ce partenariat stratégique cible le marché colossal de la génération Alpha, de la génération Z et de leurs parents. Bien que 33 % des jeunes consommateurs grignotent plus de trois fois par jour, seuls 9 % environ optent actuellement pour des encas à base de viande, ce qui met en évidence une opportunité de croissance substantielle en proposant des choix attrayants et pratiques qui allient la qualité de Jack Link’s à l’influence internationale de MrBeast.*

« Je mange du Jack Link’s depuis toujours, alors faire équipe avec cette marque était une évidence », a déclaré M. Donaldson. « Nous allons maintenant pouvoir faire quelque chose de super amusant et riche en saveur pour nos fans. J’ai hâte que tout le monde voie ce que nous avons imaginé. »

Jeff Housenbold, PDG de MrBeast, d’ajouter : « Nous cherchons toujours à nous associer à des marques qui partagent notre philosophie du “mieux que la concurrence” et du “meilleur pour vous”. Cette collaboration avec Jack Link’s semblait donc tout à fait naturelle. Les Beast Packs sont un moyen de faire passer l’expérience MrBeast de l’écran au rayon snacks, tout en présentant à nos fans les univers de chacun. »

* Nielsen NIQ Demographic Profile (4/28/2025) Mintel 2024

Pour les demandes des médias, veuillez contacter : charlotte@quince–creative.co.uk

Une photo annexée au présent communiqué est disponible à l’adresse suivante : https://www.globenewswire.com/NewsRoom/AttachmentNg/c0209bc2–9432–442f–b60e–a295b57eb139


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Jack Link's and MrBeast Announce Unprecedented Global Partnership

LONDON, May 14, 2025 (GLOBE NEWSWIRE) — Jack Link's, a global leader in meat snacks and one of the largest privately owned food companies in the U.S., today announced a groundbreaking global partnership with the world’s #1 social media creator, businessman, and philanthropist, MrBeast (Jimmy Donaldson).

This landmark collaboration will see the two entities launch an exciting line of co–branded protein–packed meat snack products. This partnership marks MrBeast's first–ever collaboration with a Consumer Packaged Goods (CPG) company for a co–branded product line, signaling a significant convergence of traditional food industry expertise and modern digital influence.

The Jack Link's x MrBeast collaboration introduces a new line of co–branded meat snack packs of your favourite flavours of beef jerky, biltong and beef bars. Designed for convenient snacking and active lifestyles, these packs showcase MrBeast's signature branding, cater to protein–rich snacking needs for school lunches, road trips, and everyday protein fuelling.

“We are incredibly excited to partner with MrBeast,” said Troy Link, CEO of Jack Link's. “Jimmy's entrepreneurial spirit and dedication to his fans align perfectly with our values at Jack Link's. We believe this collaboration will drive a new generation of consumers into the meat snacks category, worldwide.”

This strategic partnership targets the significant market of Gen Alpha, Gen Z, and their parents. Despite 33 percent of younger consumers snacking more than three times a day, only about 9 percent currently opt for meat snacks, highlighting a substantial opportunity for growth by offering appealing and convenient choices that merge the trusted quality of Jack Link’s with the widespread influence of MrBeast.*

“I’ve been eating Jack Link’s since I can remember, so teaming up is a no–brainer,” Donaldson said. “Now we get to do something super fun and tasty for our fans – I can’t wait for everyone to see what we dream up.”

MrBeast’s CEO, Jeff Housenbold, added, ”We’re always looking to partner with brands that share our ‘better than the competition’ and ‘better–for–you’ philosophy, so this collaboration with Jack Link’s felt like a natural fit. Beast Packs are a way to bring the MrBeast experience from the screen to the snack aisle – while also introducing our fans to each other’s worlds.”

* Nielsen NIQ Demographic Profile (4/28/2025) Mintel 2024

For press enquiries, please contact: charlotte@quince–creative.co.uk

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/c0209bc2–9432–442f–b60e–a295b57eb139


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